PERSONAL INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.
Additionally when you fill out a form, contact us, make a purchase, or attempt to make a purchase through the Site, we may collect certain information from you, including your name, billing address, payment information, email address, and phone number. We refer to this information as “Customer Information.”
HOW DO WE USE YOUR PERSONAL INFORMATION?
We will not sell your personal information to third parties. However, we may disclose your personal information to our service providers or other third parties who assist us in providing our services. We require our service providers and other third parties to protect your personal information and to not use or disclose your personal information for any purpose other than providing services to us.
We may also disclose your personal information as required or permitted by law, such as in response to a court order or subpoena.
We use the Customer Information that we collect generally to fulfill any requests for services placed through the Site (including processing your payment information, arranging for any shipping of goods related to our services, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
– Communicate with you;
– Screen our orders for potential risk or fraud; and
– When in line with the preferences you have shared with us, provide you with information or advertising relating to our services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information, as described above. We use Google Analytics to help us understand how our customers use the Site–you can read more about how Google uses your Personal Information here:
You can also opt-out of Google Analytics here:
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. You can learn more about how Google uses your personal information here: https://www.google.com/intl/en/policies/privacy/, and you can review Google’s opt-out options here: https://www.google.com/settings/ads/anonymous
Similarly, if you click on a link to a third-party website, such as when you are referred to our website from a third-party website, the third-party website may also pass information to us that could be used for behavioral advertising.
When you submit a contact form, request for service form, or order form through the Site, we will maintain your Customer Information for our records unless and until you ask us to delete this information.